Holding Plant

Sustainability & ESG

Our ESG Approach

At Beta Firinn we are dedicated to inspiring and challenging brands to demand more. Through our actions and our approach to business we seek to become trusted advisors and partners to our clients, colleagues, and communities.

Our belief is that a thoughtful and forward leaning approach to Environmental, Social, and Governance matters has benefits for all: it offers improved wellbeing for our colleagues, seeks to manage our impact on the environment, promotes community based living, and is better financially for colleagues and clients.

This approach defines everything we do and who we are.

Business People Mingling

Our People

In every respect we are a people business.

 

 

​The wellbeing, happiness and prosperity of our colleagues is the fundamental driving force behind our people philosophy.  As our colleagues flourish, our clients’ businesses flourish, and our business flourishes with them.

 

We have a simple guiding principle: at all times we commit to treating everyone with respect and empathy, and we will always act with integrity, honesty and transparency.

Our Sustainability

At Beta Firinn we take the impact we have on the environment seriously. We focus our energy on where we believe we can have the greatest impact within our business:

 

  • We have a registered office in London but you won’t find us sitting behind a desk in that location. In the UK and US transport accounts for more than a quarter of all CO2 emissions*.  We have chosen to work remotely as it removes the need to commute

  • We have a Work From Anywhere policy for every person that works at Beta Firinn. This is primarily to support and enhance the wellbeing of our people. But this policy also helps to ensure more money is spent with local businesses and with local people thus reducing our indirect carbon footprint

  • The small details matter. We strive to be a paperless business, we strive to be energy efficient, we strive to make a difference wherever we can

  • Meeting our colleagues and clients face to face remains unquestionably important but we will always aim to take the most environmentally friendly mode of transport, where possible

 

*https://www.bbc.com/future/article/20200317-climate-change-cut-carbon-emissions-from-your-commute

Water Purification Treatment
Community Garden

Our Community

We are all part of complex social and economic communities and at Beta Firinn we believe it is right that we recognise and acknowledge these ecosystems. The impact of Covid-19, now more than ever, emphasised the importance of the communities in which we live and work. 

 

  • Our Work From Anywhere policy helps to ensure more money is spent with local businesses and with local people and enables every colleague to spend more time in their local community wherever that may be

 

  • We commit to enabling our colleagues to take time out of the business to help their local community, a charity of their choosing, or volunteer with a NGO or Governmental body

 

  • Giving back - we commit to putting 10% of our profit back into our communities through charitable giving every year

Beta Firinn - Media Auditing & Transformation, Media Planning & Strategy Evaluation, Media Consultancy & Evaluation

Pioneering Media auditor

Beta Firinn - Media Auditing & Transformation, Media Planning & Strategy Evaluation, Media Consultancy & Evaluation

Pioneering Media auditor